Lead Magnets

Content that attracts prospects.And shows who actually reads it.

Upload your whitepaper, checklist or video once. You get a link on your own domain, attach it to campaigns and newsletters and see who clicks. The platform turns interest into a signal for your sales team.

No credit card. GDPR compliant, your data stays yours.

Lead magnet library New asset
PDF

ERP selection in 10 steps

your-domain.com/erp-guide

128

views

Video

Product demo in 3 minutes

your-domain.com/demo

94

views

Excel

ROI calculator template

your-domain.com/roi

61

views

New view

A managing director opened the checklist

Link copied

50 MB

per file

PDF, video, Excel, slides or HTML

1

link per asset

On your own domain

0

bots in your stats

Link previews never count as a view

100%

of contacts are yours

Export any time, never shared

Read our customer stories

Formats

The right format for every stage of the buying decision.

PDF, video, spreadsheet or a fully designed page: everything runs through the same library, the same link mechanism and the same reporting.

Early stage

Whitepapers and reports

In-depth analysis that guides decision-makers and positions you as the expert.

Quick entry

Checklists and templates

Tools people can use right away. Low barrier, high perceived value.

Mid stage

Videos and demos

Show your product in motion. Views per contact are a strong interest signal.

Decision aid

Calculators in Excel

Let prospects run their own business case and take it back to their team.

Late stage

Case studies

Proof with real results for the late stage, when trust tips the decision.

AI assisted

Designed pages

Whitepaper, battlecard, event and landing pages created and hosted right in the platform.

From asset to signal

One link. Every channel. Every view counts.

Your asset lives on your domain, optionally password protected. Attach it to a campaign step or a newsletter. As soon as someone opens the link, you see it on the contact and in the reporting.

Upload asset

PDF, video, Excel, HTML or redirect

Link on your domain

Your own slug, optional password

In campaign or newsletter

Email, LinkedIn and follow-ups

View is recorded

Without bots and link previews

Signal for sales

Interested contacts land prioritised in your inbox

Reporting

See which content sparks interest.

For each asset you see views and where it is used. Before you delete an asset, the platform shows which campaigns and newsletters still contain it, so no running send breaks.

Views, last 14 days

Live

Used in

  • Campaign: Mechanical engineering DACHStep 2
  • Newsletter: Monthly updateAttachment
  • Campaign: ReactivationStep 3

Live

  • Sales director, plant engineering

    opens ERP guide · now

  • Managing director, logistics

    opens product demo · 2 min ago

  • Head of Sales, software

    opens ROI template · 9 min ago

How it works

From idea to a measurable lead magnet in four steps.

Create the asset

Upload a file, build a page with AI or link an existing URL.

Assign a link

Pick a domain and slug. For sensitive content, set a password.

Distribute

Attach the asset to campaign steps or newsletters and reach your audience.

Follow up

Anyone who replies or opens the link becomes visible in the inbox and is picked up by your team.

Built for sales and privacy

GDPR compliant

Distribution only to contacts you are allowed to reach. Your contact data is yours and never shared.

Delivered safely

Uploaded files are served with hardened headers. Active content such as HTML runs isolated.

You stay in control

Password protection, your own domain and removal at any time. The platform warns you when an asset is still in use.

Questions and answers

Frequently asked questions about lead magnets

What is a lead magnet?

A lead magnet is content with real value for your audience, such as a whitepaper, checklist, video or calculator. You provide it, prospects open it and give you a signal that they care about your topic.

Which files can I upload?

PDFs, images, videos, Excel files, Word documents, presentations and HTML pages up to 50 MB per file. Alternatively, create a link that redirects to an existing page.

Does the link run on my domain?

Yes. You pick one of your connected domains and a slug. That keeps your brand consistent and the link trustworthy.

Can I protect content?

Uploaded files can be password protected. You can change or view the password at any time.

Are views counted reliably?

Messenger link previews, crawlers and scripts are not counted as views. You only see real visits.

Can I use assets in campaigns and newsletters?

Yes. Attach assets directly to campaign steps or newsletters. The platform shows you where each asset is used.

Turn your content into a signal for your sales team.

Upload your first asset, assign a link and see who is really interested in your next campaign.